William Collins

William Collins

Chief Marketing Officer

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William Collins is the Chief Marketing Officer at Hilldrup, where he drives the strategic direction, growth, and performance of both the marketing team and a diverse portfolio of vendor relationships. A growth-oriented and customer-centric leader, William applies his expertise to drive cohesive marketing strategies that span the entire organization, ensuring alignment with business goals and measurable results.

Throughout his career, William’s leadership has been pivotal in developing impactful marketing strategies across industries including healthcare, technology, finance, and professional services. With a deep understanding of marketing dynamics, he excels in developing data-backed strategies that lead to measurable business growth and strong customer engagement.

William holds his bachelor’s degree in marketing from Montana State University and an MBA from Baylor University.

Based out of Dallas, TX, Williams enjoys spending time with his family, traveling and always trying to get better at the game of golf.